Thursday, April 28, 2011

The corrupt practice that management must prevent shadow building

The elite that has thought in shadow building work him promotion serves a level to perhaps be about to prepare to enter shadow building industry to develop people place must have a good command of and maintain grasped shadow building to manage a technology!

1, empiricism, innovating is blind lane, operator of building of a few shadows is in before the success was scored in experience, the train of thought that always likes to take the past goes weighing new market, little imagine market is in constant change, the service that different period consumer photographs to Wedding Dresses asks to differ, and the core that photography serves sells dot and expressional manner to also have different, empiricism makes we take roundabout way very easily, even sale fails. Regard a shadow as the highest decision-maker of the building, also should leave the market, understand newest trends, with when all is entered, ability knows innovation. Old service project, its conduct propaganda is packed often also should update, want the advantage element with original follow, just be likely in the market remain invincible.

2, manage out of control, bad news fathers to affect the executive force of the group again inside. As the develops a group strength of shadow building, between this fight of human affairs of human affairs dispute can make the group hurts vitality greatly, past state-operated enterprise always most serious, civilian battalion enterprise also has, a lot of employee are not to working to be in however among this be an upright person, study human relations technically. Oneself won't do, also not allow to make others do, wary the world is not random. Some shadow building personnel still are troubled by factional, form do not become resultant force, company natural resources is great use up, in complex and changeful market environment, cohesive affinity of noisy whole group mixes serious picture executive force. But what manage instead is meticulous also can be just the opposite to what one wished too strictly, hard to avoid cannot get trustful impression to employee, doubt person need not, choose and employ persons not doubt, can accomplish trustful like Liu Chuanzhi Yang Yuanqing actually in that way is not much really, so of China associate to also have only. To employee a relatively free space develops ability, often can think the additional results that be less than of purpose.

3, expectation is too tall, change will be like difficult make good of a lantern with paper cut figures of men, after we maintain a management strategy, the need when putting into effect holds to this strategy for long, cannot change will change, change often perhaps hold dish of hand, sale is politic ignore left ignore right, let competitor seizes opportunity take advantage of an opportunity and go up, can allow a company the incur in be being managed is tremendous loss. Any manages politic metropolis to have his benefit and disadvantage, hold dish of hand newly, also can have oneself operation train of thought, people has a variety of one extremely strong expression desires again, go very hard accepting original train of thought, wary concern is thought to do not have definite idea by people or ability is limited.

4, originality only beautiful, politic few suffers numerous be hard to accept, building of a lot of shadows advertisement is originality when doing originality and originality, distain to go after perfect, a lot of profound clever the picture that wants to blend in expression, especially TV ad, the consumer in short a few seconds fails to comprehend went, water of a mist, do not know shadow building even what selling. Very apparent, this is the waste of resource of a kind of advertisement. Planar advertisement goes after individual character overly also, project oneself of do one's best how savour, capture eyeball very hard when the reader scans so, also cannot photograph the heart of consumer, more do not talk to go up to be accepted, advertisement cost can hit water to float.

5, stand high above the masses, effect of sales promotion of negligence be born sells at a discount greatly. Advertisement cannot be broken away from suffer numerous, go to blindly Taiwan, abroad on rely on may not to be able to reveal a product to honour. Want to know, consumer majority is average crowd, they hope advertisement and oneself are relevant, ability attracts them, move them. Advertising purpose should solve sale force problem namely, if blindly conduct propaganda, take no account of the follow-up in managing to also will risk huge risk. Some shadow buildings advertise in great quantities on media, ignore terminal sale, the market that its form is being managed by the competitor however in intercept, cause him investment and outstanding achievement unbalance, adversary reap where one has not sown.

6, follow suit blindly, know fur not to tell the pork only. Following suit is the hobby of little picture building in majority, gigantic to be being spent with its for them endowment development market, cultivate the market, be inferior to following suit the experience that big picture building copies them to succeed, its success gimmick reachs according to politic, will share successful market, follow suit study itself all give no cause for more criticism, good experience should recommend promotion this give no cause for more criticism, but building of a lot of shadows follows suit often discursive, ignore oneself condition blind follow the lead of is final and cannot succeed.

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